The Color of Happy

Colors mean different things to different cultures

Colors have cultural meaning

Yellow is a happy color. Think of the big sunny Happy Face that’s as common as dandelions.

That is, unless you’re a Native American. In that case yellow means “danger” and red means “happy.” Of course, red means “danger” to North Americans of European descent.

Using the color wheel in the gorgeous wall chart available through Information is Beautiful you could easily create a quick cross-cultural game where teams have to communicate an urgent message using color alone. Of course, the teams wouldn’t know that the colors have different meanings until one or two rounds have gone past.

Knowing the cross-cultural symbolism of color is also useful for theming games or experiences that involve people from diverse backgrounds.

Tags:

Leave a Reply